26. 5. 2005

INTRODUCING YOU TO THE FIRMS IN THE BETA BUILDING OF THE BB CENTRUM

1st floor; Hacienda Mexicana (restaurant and cafe); 526 m2
2nd and 3rd floors; Strom telecom, a. s.; 4,322 m2
6th floor; Samsung Electronics Magyar Rt., Czech organisational unit; 680 m2
7th floor; Logos, a. s.; 1,384 m2
8th floor; RWE Energy Customer Services CZ, a. s.; 1,434 m2
9th floor; Goodyear Dunlop; 960 m2
9th floor; Okin Facility CZ, s. r. o.; 358 m2
9th floor; DNS, a. s.; 380 m2

At present around 10,000 m2 are rented in the Beta building and 180 garage spaces. The average price per sq. metre is just below the level of 15 Euro, depending on the contract.
We asked the representatives of the companies that are tenants in the BETA building the same question: "Why did you choose the BB Centre or the Beta building as the headquarters of your firm?"

Hacienda Mexicana Group, a. s.
Hacienda Mexicana is a chain of restaurants operated by the franchising method, which you will find in Prague, Brno, České Budějovice, Český Krumlov, Pardubice, Zlín, Ostrava and in Bratislava. Originally these buildings were constructed and presented as Mexican Haciendas, i.e. both the selection of dishes and the appearance of the interior were in Mexican style. At the present moment we are trying for a considerable alteration in our menu. We want to offer change and a more varied range. From the originally Mexican Hacienda we are moving to the style known throughout the world as "fusion cuisine", promoting the greater interconnection of world cuisines. This means that even in our Mexican-style restaurant there will be a range of Indian, Thai, Czech or vegetarian dishes. This also means a change in the manner of serving and decoration, the use of more raw materials and greater variety in general. We hope in this way to attract a greater range of people. In the premises of the Beta building of the BB Centre we would like to present ourselves as a modern gastronomic facility capable of reacting to specific requirements, based on the needs of the customers working in these modern administrative buildings. More about the company on www.mexicana.cz.
"The buildings of the BB Centre were and are both an attraction and a challenge for the operator of a gastronomic facility. On the one hand one can expect a sufficient number of customers coming to the restaurant for instance for business talks or just for refreshment. On the other hand the expected demands of these customers will verify the quality of every provider of services. In any case we are prepared to respond to this challenge to the best of our ability… and we firmly believe that we will be successful," says Jiří Jaško, owner of the firm of Hacienda Mexicana Group, a.s.

STROM telecom, s. r. o.
STROM telecom is a Czech company which develops and produces a wide range of modern telecommunications equipment, information systems and technologies. The products of the firm of STROM telecom are utilised by the largest world providers of telecommunications services in 14 countries of the world and in more than 50 telecommunications networks. STROM telecom offers its customers more than twenty systems and products, such as, for instance, platforms for intelligent networks (IN), call centres, digital exchanges, billing systems, CRM systems or solutions for telecommunications networks of the next generation (NGN). STROM telecom is a private company with headquarters in Prague and a production plant in Votice, where there also stands the three-hundred-year-old maple that became the model for the company logo. The company was established in 1993, has over 1,000 employees and branches in Germany, Russia, Slovakia, Ukraine and Bosnia-Hertsegovina. For further information pay a visit to www.strom.cz.
"In the selection of new premises we required – as in the case of our other buildings – this should be a modern environment for our employees and our customers. Although at the moment we are based in four different places, all the localities, including the BB Centre, have easy transport links with one another. The BB Centre is, in our opinion, also seen as a place where important firms in the sphere of information and communication technologies have their head offices," says Aziz Jahič, marketing communication manager of the firm of STROM telecom.

Samsung Electronics Co., Ltd.
Samsung Electronics is among the world leaders in the production of semiconductors, telecommunications equipment, digital media and the technology of digital convergence, with revenues for 2004 at the level of 41,490 million Euros and net incomes at the level of 7,760 million Euros. The company employs around 123,000 people in 93 branches in 48 countries all over the world. Samsung Electronics consists of five main commercial units: Digital Appliance Business, Digital Media Business, LCD Business, Semiconductor Business and Telecommunication Network Business. Samsung Electronics is acknowledged as one of the fastest growing world brands and it is also the largest world manufacturer of colour monitors, colour televisions, memory chips, TFT-LCD displays and video recorders. For further information pay a visit to www.samsung.com.
"Samsung Electronics is a global company, which is active in 48 countries of the world. For our new headquarters in the Czech Republic we were looking for a place that would on the one hand be suitably representative and at the same time practical for meetings with our business partners and customers. We are convinced that we have found just such a place in the BB Centre. The reason for the selection of the BB Centre was especially its ease of access and the quality of the services offered. We are confident that also, thanks to our presence, the BB Centre will become one of the most prestigious and best known business centres in this country," says Michal Fajtl, Business and Marketing Director, Samsung Electronics Magyar Rt., Czech organisational unit.

Logos, a. s.
Logos is a consultancy and technological company, a leading Czech supplier of IT services. It provides in particular consultancy services, software solutions, mobile applications and quality management services including testing. Its clients are leading companies in the sphere of banking and finance, telecommunication and utilities, state administration and local government, industry, trade and services. Logos was established in 1994 and today the firm employs more than 180 workers. Logos is the holder of the certificates Microsoft Gold Certified Partner for Commerce Solutions and Oracle Partner Network Member, which guarantee clients the high quality of the services provided. Among the most significant corporate customers there are, for example, the Komerční banka, GE Money Bank, Škoda Auto, Živnostenská banka, Contactel and Eurotel. Among the most important clients in the field of public administration there are the Czech Ministry of Defence, the Czech Ministry of the Interior and the Czech agency for support of trade, CzechTrade. The firm of Logos is a partner of the National Gallery Trust. More at www.logos.cz.
"In the search for new premises there were three key parameters for our company – the technological quality and equipment of the building, transport access for employees and also, last but not least, a "good address". BB Centre Beta was the best selection for us with regard to these three criteria. Also very attractive for us is the interesting concentration of our big customers (Eurotel, GE Money Bank) and partners (Microsoft, HP). In the BB Centre our firm acquires excellent operating conditions and the flexibility essential for further planned growth, because the firm of Logos has grown by up to 100% per annum and in the future, too, we anticipate great growth of the number of workers," says Petr Krajíček, operating director.

RWE Energy Customer Services CZ
The joint-stock company RWE Energy Customer Services CZ is an affiliate of RWE Transgas and in its present form it is an economic subject providing shared services to other firms of the RWE Energy group in the Czech Republic. It has been operating since September last year. The aim was to create a firm which would, through the centralising of shared services, enable the achievement of synergic effects within this group. Apart from services of a telecommunications nature, provided by the firm to the mother company RWE Transgas, RWE Energy Customer Services CZ is participating at present in centralising the provision of IT services, purchasing and wage processing. In the areas mentioned RWE Energy Customer Services CZ serves as the centre of shared services for the other firms of the RWE Group in the Czech Republic. Thanks to this it has become the instrument enabling the achievement of the rapid unification of processes and methods and the raising of the quality of internal services
At the head of the holding group, parts of which are also the gas companies of the RWE Energy Group in the Czech Republic, stands the firm of RWE AG (Rheinisch-Westfälische Elektrizitätswerke AG), which is one of the largest industrial enterprises in Germany and also holds a leading position among European energy groups. One of its six divisions is RWE Energy – continental European distribution company for electricity, gas and water, which belongs to the group of the largest European providers of energy services.
The RWE Energy division is also active in the Czech Republic, where it is represented by the firm of RWE Transgas, a.s. and six regional gas enterprises. Also under the trade name of RWE on our market are Západočeská plynárenská, a.s., Středočeská plynárenská, a.s., Severočeská plynárenská, a.s., Východočeská plynárenská, a.s., Severomoravská plynárenská, a.s., and Jihomoravská plynárenská, a.s. The subject of their activity is first and foremost the distribution of natural gas, sale of gas, assembly, repair and checking of gas equipment or consultancy in the field of the gas industry. They hold a leading place in the regions not only as suppliers of natural gas, but also as important employers. For further information pay a visit to: www.rwe.cz.
"WE are glad that our company will have its new offices in the modern BB Centre. Its undoubted advantages lie in the quality standard it offers, but also in the relatively easy access thanks to the proximity of the arterial road," said Ing. Stanislav Lepka, Vice-chairman of the Board of RWE Energy Customer Services CZ.

Goodyear Dunlop Tires Czech, s. r. o.
The firm of Goodyear is the largest tyre manufacturer in the world. This firm, which has its main headquarters in Akron, Ohio, USA, manufactures tyres, technical rubber products and chemicals in more than 80 plants in 28 countries of the world. Goodyear has its marketing activities in almost every country in the world. All over the world Goodyear employs more than 80,000 workers. In East Europe the Goodyear production plants are situated in Poland and Slovenia. More at www.dunlop.cz.
"The firm of Goodyear Dunlop Tires Czech recorded considerable development in 1992, especially in the increase in sales volume. Thanks to this there is an increase in commercial activities which brings with it the need to strengthen the sales teams and other units. In addition we provide management and servicing services for the countries of Central and Eastern Europe. All of this meant that we were forced to extend the area of our workplace. Our choice was not made at random, but was a practical one. We are very satisfied with the siting of this administrative building and in addition we have good experience of the quality of the services of Passerinvest," says the marketing manager Daniela Kalousová.

OKIN FACILITY CZ, s. r. o.
The firm of OKIN FACILITY CZ, s. r. o. is an important outsourcing company in the Czech Republic. It has been active in the market for more than 10 years, during which it has acquired plenty of experience and customers. It provides its clients with facility management services, these being auxiliary services relating to the administration and operation of real estate. At present OKIN FACILITY has more than 306 employees and is active all over the Czech Republic, as well as in Slovakia for the second year now. The company belongs to the multinational VINCI group, which is a world leader in the sphere of the building industry, operation and administration of infrastructures and technologies. Among the buildings where the firm carries out its activity there are, for example, the BB Centre A, D and Beta, Palác Karlín, Philips and the Office Centre Vinohrady, in industry the compounds of the firms of Česká Zbrojovka, Celestica Ráječko or Adast, whose outsourcing project was awarded the title Project of the Year 2004 in the sphere of facility management in the competition announced every year by the International Association of Facility Management. More at www.okinfacility.cz.
"For our expanding company the existing premises ceased to suffice and so we began to consider new headquarters. We looked for a modern building with good transport links. These requirements are met by the BB Centre, which in addition has a good reputation, is the home of many important firms and has an address that may rightly be described as prestigious. Although we are new tenants of the BB Centre, we know the buildings thanks to our activity and we consider the BB Centre to be the best administrative centre. Our knowledge of these buildings supported our decision," said Roman Trnka, sales manager.

DNS, a. s.
The firm of DNS is the most important Value Added Distributor active on the Czech market. Distribution with added value means, among other things, investment in a strong technical background including technical consultation, the competence centre of MSC@HP, and a training centre. Special emphasis is placed on a perfect customer service, which consists of an individual approach to each order.
The product portfolio of the firm of DNS consists today of several basic units. DNS is the traditional supplier of the Hewlett-Packard and IBM servers on UNIX, 5/OS and OVMS platforms. Later the range was also extended to include high-end servers on the Intel platform with Microsoft technologies. Together with these systems is supplied equipment for data storage, for the realisation of SAN networks, for backing-up and a wide range of system middleware (control and administration of IS, high access, and backing-up. A further important part is the sphere of communications where DNS offers a whole portfolio of network products such as the routers and switches of renowned manufacturers, technology for VoIP or traditional PBX technology. In 1999 the firm of DNS became the first distributor in the Czech Republic with specialisation in the sphere of security of information technologies. The philosophy of the company is to offer the absolute technological tops for the given security problem, which may be VPN solutions, authentication, IDS/IDP, anti-virus protection or a secure platform. In 2003 the Microsoft Solutions division came into being. This group of consultants realises projects constructed on the technologies of the firm of Microsoft, training in these technologies and is also responsible to a considerable extent for the operation and services provided by the competency centre of Microsoft Solutions Centre@HP of which DNS is the operator. At present the firm of DNS is, according to information available to the public, Value-Added Distributor No. 1 on the Czech market and also the VAD with the widest portfolio of technologies supplied. More at www.dns.cz.

For more information and photos in print quality, please contact us.

Kristýna Samková

Head of PR and Marketing department

Kamila Žitňáková

Crest Communications a.s.

PASSERINVEST GROUP, a. s.

Passerinvest Group (hereinafter Passerinvest) is a purely Czech builder and investor. The company was founded by Radim Passer back in 1991 and has since then acquired a lot of experience in the construction of office and commercial buildings, residential buildings and civic amenities.
Since 1998, Passerinvest, as a responsible urban developer, has primarily been connected with Brumlovka (BB Centrum) in Prague 4, which is one of the most successful and extensive urban projects not only in the Czech Republic, but throughout all of Europe. Another important project in the company’s portfolio is Nové Roztyly, a brownfield of the former slaughterhouses of the Interlov complex where, in the future, a place with pleasant housing with a large park should arise, complemented by services for the general public and an office function. The principles of urban construction and the long-term sustainable development of Prague and the Czech Republic are part of Passerinvest Group’s vision. Thanks to its responsible approach, Passerinvest has built a very good reputation both on a domestic and on an international level. This is not only to the credit of the quality of the realised projects and the high level of the provided services, but also to the sense of fair play, a customer approach and also its responsibility to the society and the environment.